Introducing Dazed

What’s it about: Emerging style, arts, culture
Where is it from: London
How often is it published: Bi-monthly

Dazed has a long and proud history of being THE style and culture magazine for the most discerning members of the youth movement. Starting life as Dazed and Confused in the 90s, the magazine quickly became a byword for chic, rebellious, individualism and remains on the cutting edge today.

Dazed and Confused became Dazed in 2014, with a brand refresh that also saw the renamed magazine adopt a new bi-monthly model in order to expand its offering across both print and digital. If you thought that meant that print was being fazed out though, then you’d be wrong, as the magazine has only increased in quality.

If anything the shift away from monthly publication has strengthened Dazed’s editorial identity and the arresting force of its content rather than diluting it, with regular readers still finding the same mix of style, arts, culture, insight and issues that the publication has always been known for.

Opening the pages of Dazed not only introduces the reader to a whole new world of fashion, aesthetics and opinions, but actually makes them feel included from the offset. Whereas some magazines are for those in the know, Dazed wants everyone to be in on the latest trends and thought leaders.

It may have started life as a sporadically published black-and-white folded poster , but today Dazed is a paragon of quality and design. Printed on thick, high gloss paper, Dazed is packed full of striking imagery, engrossing content and insightful interviews for the next generation of trendsetters.

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